The stock fell after Comcast announced it was making its streaming TV box Xfinity Flex free for internet-only consumers. With that free, there were fears Comcast could prevent customers from using Roku streaming devices. But the Comcast-impact won’t be sizable, in our opinion.
Plus, ROKU is one of the most popular streaming TV platform in the U.S. with more than 41 million devices and 36% market share with consumers demand more content. Better, Apple’s streaming video service Apple TV+ will be available for Roku users. With ROKU, it appears investors overreacted to Comcast’s news.